Diana is still selling her Magic Dates in the new packaging after Shark Tank

Shark Tank Season 13 featured Diana Jarrar, who presented her product, Magic Dates snack bites, to the investors. Hailing from Damascus, Syria, Diana aimed to share the goodness of this sweet fruit with the world through her “no added sugar” snack. While the Sharks listened attentively to her pitch, only one investor saw the potential and offered her a deal. Let’s delve into where Diana stands today and whether she is still selling Magic Dates.

Magic Dates Shine on Shark Tank

On March 25, 2022, Diana Jarrar made her debut in the Shark Tank, showcasing her product, Magic Dates. She sought a $150,000 investment in exchange for a 10% stake in her company. Diana described Magic Dates as a “sweet and indulgent treat,” created by blending divine dates with crunchy walnuts, cacao nibs, coconut, and then coating them in rich dark chocolate.

Diana’s Journey: From Law to Entrepreneurship

Diana’s journey into entrepreneurship took a fascinating turn. She initially pursued studies in human rights law but decided to change her career path. Her inspiration came from another Shark Tank star, Francheska Yamsuan, the creator of Coconut Girl. This shift in direction led her to embark on a mission to showcase the true potential of dates to the world.

The Shark Tank Decision

During her Shark Tank appearance, Diana’s unique product and story captured the Sharks’ attention. However, due to the figures and the previous packaging, some of the Sharks decided not to invest in her business. It was Kevin O’Leary who stepped forward with an offer. He was willing to provide all the requested funding in exchange for a one-third share of the company. Diana accepted Mr. Wonderful’s offer, and together they set out on a business venture.

Current Status of Magic Dates

Today, Magic Dates is still thriving. According to the Magic Dates Instagram page, the brand has retained the new packaging that Diana presented on Shark Tank. Magic Dates now offers Date Flights, priced at approximately $40, which promise a “culinary adventure,” as stated on the company’s website.

Diana founded the brand in 2016, according to her LinkedIn profile, and her business page on Instagram has garnered over 10,000 followers. A four-pack sampler of Magic Date bites is available for just under $25.

In a heartwarming initiative, Magic Dates has partnered with the Karam Foundation, a remarkable non-profit organization dedicated to supporting refugees affected by the Syrian Civil War. This partnership reflects the brand’s commitment to making a positive impact beyond its delicious offerings.

Conclusion

Diana Jarrar’s Magic Dates continues to thrive, providing a delectable and wholesome snack option with its unique blend of dates, walnuts, cacao nibs, and coconut coated in rich dark chocolate. Diana’s journey from law to entrepreneurship, inspired by her passion for dates, has proven successful with the support of Mr. Wonderful, Kevin O’Leary. Magic Dates’ partnership with the Karam Foundation underscores its dedication to humanitarian causes, making it more than just a snack brand but a force for good in the world

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